Topic: Video

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    Facebook Prepping New App for Video Creators (Jun 23, 2017)

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    YouTube Makes Series of Announcements at VidCon (Jun 23, 2017)

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    Netflix Announces Choose-Your-Own-Adventure Shows for Kids (Jun 20, 2017)

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    Time Warner Signs $100m Deal to Develop Shows for Snapchat (Jun 19, 2017)

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    Nearly Half US Broadband Customers Have Streaming TV, Many Have Several Services (Jun 19, 2017)

    This is a great counterpart to the FuboTV piece I posted earlier, because it illustrates the state of the current over-the-top streaming TV landscape. The survey quoted here from IBB Consulting suggests that nearly half of US broadband customers have at least one streaming TV service, with over half of those in turn subscribing to several. Moreover, nearly two thirds of those subscribing to these over-the-top services also still subscribe to traditional TV. That paints a picture in which subscription VOD (SVOD) services are both complements and substitutes to traditional pay TV, and even then largely fail to meet all of consumers’ needs for video. This is still a very fragmented marketplace, in which even the best providers are only partially meeting people’s needs. That creates both a near-term opportunity for someone to do better at meeting those needs, but also a long-term threat of consolidation as consumers balk at having to pay for and manage multiple subscriptions and long for someone to bring it all together. Given all the assets and relationships held by the major legacy pay TV companies, they’ve certainly in a strong position to aggregate some of this fragmentation on the part of consumers, while platform companies like Apple and Amazon are also positioning themselves in different ways as subscription aggregators, presenting another possible way forward. Regardless, as today’s FuboTV fundraising news suggests, there’s lots of activity still to come here.

    via Multichannel

    FuboTV Raises $55m, Adds Scripps Channels and Financing (Jun 19, 2017)

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    Apple Poaches Two Sony TV Execs to Lead Video Programming (Jun 16, 2017)

    Apple has hired two executives who previously helped make Breaking Bad and The Crown on behalf of AMC and Netflix respectively as its new heads of video programming globally. Those two pieces of content are powerful examples of the role of original content in boosting video brands – Breaking Bad was a major plank of AMC’s push over recent years to turn itself into more than just a catalog player, and while The Crown isn’t Netflix’s most popular bit of original content, it’s very good and a sign of the kind of big-budget stuff it’s going to be making more of going forward. As such, these are fascinating hires, given that for now at least Apple is on the opposite of that process – commissioning rather than producing original video content. These hires could be a sign that change is coming, given that these two new execs have experience producing and not just commissioning video, but that’s a somewhat unusual model for original content compared with other major players like Netflix, which have still tended to farm out original content rather than lead production internally. It’s possible that they will merely become equivalents of Ted Sarandos at Netflix, using their expertise to commission and oversee outside projects, but they seem somewhat odd hires in that context. All of this, meanwhile, seems much less plausible in a continued narrow focus on video content in Apple Music, and much more as part of a broader push into video ahead of a subscription video service. Two other things worth noting: Apple put out a press release on the hires, something it does very rarely indeed, suggesting it wants to make a fuss out of this. Secondly, these two will report directly to Eddy Cue, which will set up an interesting dynamic with Jimmy Iovine, who has seemed to loom large over all of Apple’s content efforts, but especially in video, and who I’ve speculated before is a bit of a loose cannon in this area. I’m hoping these two coming on board provides some more clarity in who owns original video content at Apple.

    via WSJ

    Amazon Channels Accounts for Big Chunk of HBO, Starz, Showtime Subscribers (Jun 7, 2017)

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    YouTube Clarifies Content Policies for Creators and Advertisers (Jun 1, 2017)

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    AT&T Adds $10 DirecTV Now Bolt-On to Unlimited Mobile Plans (Jun 1, 2017)

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    Weekly Narrative Video – Disrupting TV (May 27, 2017)

    This week’s Narrative Video covers the Disrupting TV narrative, or as I’d call it if these things could have slightly longer names: “Disrupting TV is Hard”. I talk through all the ways in which various entities are trying to disrupt traditional TV business and consumption models, and the barriers to their success. I also talk about the ways in which TV is being successfully disrupted, and argue that we’ll eventually reach a tipping point at which the legacy providers currently trying to resist and hold back disruption come to enable and even embrace it. As usual, you can find the Weekly Narrative Video on the relevant narrative page here if you’re a subscriber. And if you’re not a subscriber yet, you can sign up on this page, starting with a 30-day free trial.

    Facebook Signs Original Video Content Deals Using Two Different Models (May 24, 2017)

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    Facebook Creates Smaller Group Viewing Experiences around Live Video (May 23, 2017)

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    Amazon Channels Launches in UK and Germany (May 23, 2017)

    Amazon Channels is one of those slightly under the radar offerings that I suspect many people still aren’t aware of, but which has seen Amazon slowly create a version of a pay TV package alongside its Prime subscription. The US version is now pretty comprehensive, with channels from HBO, Starz, Showtime, and Cinemax to more specialized niche and foreign channels. It’s now launching in the UK and Germany, with a different set of channels more relevant for local audiences, but without some of the more high profile channels that are part of the US version. I’m sure that, like the US version, the European versions will evolve over time with additional channels. I’ve said before that this is a great model for Amazon, which gets to bolt on additional revenue to its Prime subscription while learning lots about how people consume pay TV should it want to launch a self-contained pay TV service at some point in the future, and which is also useful in continuing to flesh out the Prime Video service itself.

    via Variety

    Twitter Hires Former Bloomberg Exec to Lead Live Video (May 22, 2017)

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    eMarketer Forecasts Rapid Growth in AR and VR, Almost All Without Headsets (May 22, 2017)

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    Facebook is Pushing Back Launch of Original Video Content (May 22, 2017)

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    Facebook Signs Deal for 1500 Exclusive and 5500 Total Hours of Live E-Sports Video (May 19, 2017)

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    Facebook to Stream 20 MLB Games on Friday Nights in 2017/8 Season (May 18, 2017)

    Twitter already has a deal with Major League Baseball to stream some games, and now it appears Facebook has a similar arrangement. The latter will broadcast 20 Friday-night games throughout the season. Given other recent deals for major sports, including Twitter’s last year for Thursday night NFL games, that might sound like a lot, but of course there are 30 teams in the MLB, each of which plays 162 regular season games, which means that including the postseason there are nearly 2500 games in total each year, so Facebook will air less than 1% of the total. And I’m guessing Friday night games have among the lowest viewership of any games, so this feels like a low-risk proposition for MLB and an experiment at best for Facebook. For viewers, too, the chances that Facebook will be showing the one game your team is playing in any given Friday night will be slim. But this feels like a good step for Facebook as it both scales up its live broadcast offerings and feels out what the audiences will be like for sports on Facebook.

    via FT

    Netflix’s Cannes Movies Blocked From Release in France by Film Board (May 11, 2017)

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