Facebook Tests Providing Additional Context for Articles in News Feed (Oct 5, 2017)
Facebook is testing adding a new button (an “i” in a circle) on articles in the News Feed on the platform, which will bring up additional context relating to the article, including a brief summary description of the publication from Wikipedia (if its profile merits an entry), related articles, and where the piece is being read and shared. All of this is intended to serve as a set of subtle signals about the reputability of the publication and the content of the article, without explicitly rating it in the way the much more robust (but therefore also less frequently available) fact checking initiative Facebook announced earlier in the year. The main problem I see with this approach is that the button itself doesn’t highlight any particular articles – the reader has to proactively decide to find out whether there might be interesting information hidden behind it, something many readers won’t be inclined to do, especially if they’re the credulous type most likely to fall for fake news in the first place. As such, this is an interesting additional set of tools, but not one that’s likely to make a meaningful difference in combating fake news on Facebook.
The company, topic, and narrative tags below will take you to other posts with the same tags. The narrative link(s) will also take you to the narrative essay which provides additional context behind the post.
Vote for or share this post
Use the Like button below to vote for this post as one of the most important of the week. The posts voted most important are more likely to be included in the News Roundup podcast episode I do each week. Or use the sharing buttons to share a link to this post to social networks or other services.