YouTube TV Reviews Suggest Nice User Interface, Features, Limited Content (Apr 5, 2017)
It looks like the embargo on reviews of YouTube TV lifted this morning and a slew of those reviews have now emerged. On balance, the reviews seem positive about the user interface and features (notably the DVR), but note limitations across content, including the complete absence of Turner and Viacom channels, geographies (the service is only available in five cities to start, due to local broadcast rights), and devices (only Chromecast and Google Cast-enabled TVs, no Apple TV or Roku). I’ll link back here to my first take on YouTube TV following the launch event, because my overall sense of this service hasn’t changed. But it does seem as though the app does better on some key concepts than the other offerings already out there, notably that DVR feature and the way it taps into favorite shows and sports teams. As you’d expect from a brand that’s always stood for ease of use and discovery in video consumption, it’s good at those things. But those limitations are going to mean it’s not a viable competitor in the vast majority of the country for now. The limitations are, in fact, probably a good thing in that they’ll allow YouTube TV to avoid some of the scaling issues suffered by DirecTV Now when it launched last fall, but it’s going to need to find a way to go national sooner rather than later, which means working out those complicated local affiliate rights which have bedeviled everyone else in this business too.
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