Video Pros Moving From Mac to Windows for High-End GPUs – Daring Fireball (Feb 23, 2017)

I’m linking to this piece from John Gruber rather than the source because he highlights the key point here, which is that for some creatives with high-end computing needs, the current Mac lineup isn’t cutting it anymore, and they’re switching to Windows. When the new MacBook Pros came out late last year, there was lots of complaining from the developer and creative communities about the computers being underpowered, with no recent updates to the Mac Pro either. I’ve written about this, and think there are two separate things going on: firstly, Apple’s base is about so much more than power users at this point, and it has to focus on the majority not the tiny minority; and secondly, it’s very hard to know how representative these one-off anecdotes are of the broader picture. Are lots of creatives really abandoning the Mac, or is it just a handful who are getting lots of attention because they reinforce a narrative? I wish someone would do some kind of representative survey here – I only have my own anecdotal evidence to go on, which is that most video creatives are sticking with Mac for now, but again it’s not representative.

via Daring Fireball


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