Why Super Mario’s Run Was Short – WSJ (Jan 2, 2017)
The headline is overstating things – it’s not like Super Mario Run is done. But there are some good numbers in here – notably that 3% of the estimated 90 million downloads have converted to being paying users. At $10, that’s actually pretty high, and Nintendo will do just fine if it can keep converting new users at that rate. However, the poor reviews – many driven by the IAP model – may prevent Nintendo from continuously filling its funnel. Definitely some lessons here for future Nintendo mobile games.
via Why Super Mario’s Run Was Short – WSJ
The company, topic, and narrative tags below will take you to other posts with the same tags. The narrative link(s) will also take you to the narrative essay which provides additional context behind the post.
Vote for or share this post
Use the Like button below to vote for this post as one of the most important of the week. The posts voted most important are more likely to be included in the News Roundup podcast episode I do each week. Or use the sharing buttons to share a link to this post to social networks or other services.